It was just yesterday that Arkansas Lt. Governor Bill Halter jumped into the Senate Democratic primary race against incumbent Sen. Blanche Lincoln. With only 11 weeks until the May 18th primary election Halter is wasting no time getting his campaign underway. He is already up with his first TV ad.

If this first ad is any indication of the tenor of his campaign, expect Halter to run heavy on his accomplishment of helping to create scholarship lottery, and running against Wall Street and Washington special interests. In this anti-incumbent/anti-Washington year, don’t be surprised to see Halter position himself squarely as a Washington outsider.

Audio transcript:

HALTER: I’m Bill Halter. My old football coach always said:

COACH: Get it done!

HALTER: So when Wall Street said:

CEO: Let’s privatize Social Security.

HALTER: I helped stop them.

And when insiders said:

POLITICIAN: We don’t want a scholarship lottery.

HALTER: I took it to the people.

Thanks to you, we’ll help 28,000 families pay for college without raising taxes.

HALTER: Now, I’m running for the Senate to take on Washington special interests.

COACH: Run ‘em off the field!

HALTER: With your help we can.

I’m Bill Halter and I approve of this message.

COACH: Me too!